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INDEPENDENT BUSINESS VALUATIONS

Most valuation providers only know your business, we know your industry too. With nearly 40 years of providing industry analysis our valuations go beyond telling you what your business is worth.

Standard Valuations3-5 Business Days
£799
Express Valuation24 Hours
£999
Group Valuations3-5 Business Days
from £1,999

WHAT TO EXPECT FROM OUR VALUATIONS

Value

Business value and share value, clearly explained

Evidence

Profit, assets, liabilities and methodology set out step by step.

Context

Financial Health, benchmarks, rankings and market position.

WHAT OUR VALUATIONS CAN BE USED FOR

From succession planning to shareholder disputes, our independent valuations can be used to support important business and personal decisions, whatever your situation.

Ensure business value is fairly represented during financial negotiations with an independent valuation

Access an independent valuation to support tax planning, compliance requirements and HMRC discussions.

Resolve ownership and valuation disagreements with a clear, impartial assessment of business value.

Ensure business value is fairly represented during financial negotiations with an independent valuation.

Plan ahead with confidence by understanding the value of your business and preparing for future ownership changes.

WHAT MAKES OUR VALUATIONS DIFFERENT?

Most Valuations

  • IncludedBusiness Value
  • IncludedShare Value Where Required
  • Not includedCalculation Methodology
  • Not includedLimited Market Context
  • Not includedLimited Competitor Comparison
  • Not includedLimited View of Value Direction

Our Valuations

  • IncludedBusiness Value
  • IncludedShare Value as Standard
  • IncludedCalculation Methodology
  • IncludedFinancial Health Review
  • IncludedIndustry Benchmarks
  • IncludedMarket Rankings
  • IncludedBuyer Perspective and Acquisition Context

WHAT OUR VALUATION CUSTOMERS THINK

“Plimsoll have carried out valuations of our family business on a number of occasions. They offer excellent value for money & complete the exercise in considerably less time and with less disruption on our part than any other adviser. The benchmark comparisons they provide are an additional bonus. They will definitely be the first company we approach prior to any future company valuations.”

“Thank you for assisting me through my company valuation. The excellent customer service skills really do stand out and I felt reassured and positive after our calls. The customer service and sales teams are an asset to Plimsoll and as a result, would 100% recommend their services to fellow business owners.”

“I discovered Plimsoll through my solicitor, who was helping me sell my shares. The turnaround time to finish the report was within 24 hours which was fantastic. I was expecting one to two pages of calculations and a result, but got 50 pages with explanations of how they calculate the value, the metrics used and even comparisons of my company to others in the sector.”

WHAT WE USE TO CALCULATE YOUR VALUATION

  1. Step 1: Base profit

  2. Step 2: Profit multiple

  3. Step 3: Goodwill

  4. Step 4: Assets

  5. Step 5: Dependencies

The Result: An independent, objective and robust assessment of your company’s value provided by real people with a wealth of experience producing valuations for companies in 1800 industries worldwide.

Standard Valuations3-5 Business Days
£799
Express Valuations24 Hours
£999
Group Valuations3-5 Business Days
from £1,999

HOW TO GET YOUR VALUATION

  • Choose from Standard, Express or Group

    We can supply a valuation in just 24 hours

  • Submit 3 Years of Accounts

    This is confidential and can be done via secure file transfer

  • Receive Your Valuation

    Sent as a PDF directly to your inbox

THE VALUE OF A PERSONAL TOUCH

Our valuations are completed by real people. Discuss your valuation needs with one of our expert analysts today.

VALUATION FAQs

A business valuation is an independent assessment of what your company is worth today, based on its financial performance, its assets and liabilities, and its position within its industry. It gives you an evidenced figure you can use with confidence, whether that's for a sale, a dispute, tax planning, or simply understanding where the business stands.

Knowing what your business is worth helps you make better decisions, whether you're planning a sale, negotiating with a co-shareholder, considering succession, or simply want to track how the business is performing over time. Many owners only think about valuation when a specific event forces the question. Having a current figure in hand can put you in a stronger position when that moment arrives.

Yes. All financial information you provide is treated as strictly confidential and used solely to prepare your valuation. We don't share your data, or your valuation report, with any third party without your written permission.

We normally require the last three years of annual accounts. If available, management accounts or financial forecasts can also be included to provide a more up-to-date valuation. Looking at several years of financial information helps us understand how the business has developed over time, and the trend in sales, profits and financial strength is often just as important as the latest year's results when assessing value.

Our standard turnaround time is typically between three and five working days after we receive the required information.

Yes. We offer an express service for clients working to tight deadlines, subject to receiving all of the required information. An additional fee applies.

Once we receive your order and the required financial information, one of our analysts begins preparing your valuation. You'll receive your completed report as a PDF directly to your inbox within the timeframe for your chosen service, and you're welcome to discuss it with the analyst afterwards if you have questions.

No. Every valuation is led and decided by a named analyst, who works with you throughout and remains responsible for the final figure. Our analysts do use technology, including AI, to support research and speed up parts of the process, but it doesn't set the value. No two businesses are the same, so every valuation is tailored to the individual business, factoring in its financial performance, market position and any additional information you provide. That judgement, backed by our database covering more than 1,600 industries, is what turns raw figures into a valuation that genuinely reflects your business, not a generic output.

Yes. We regularly value startup businesses. As there is often limited trading history, we'll normally require financial forecasts, including a projected profit and loss account and balance sheet. If required, we can provide a simple template showing the information we need.

Yes. As long as you can provide the financial information required, we can prepare an independent valuation. In most cases we'll need the last three years' profit and loss accounts and balance sheets, together with any additional information that helps explain the business.

Yes. A business can still hold value even where current profits are low or negative, for example through its assets, its market position, or its potential for recovery. Where a business is loss-making, we look closely at the underlying reasons and the relevant financial information to arrive at a realistic assessment.

A business valuation is an independent assessment of what your company is worth today, based on its financial performance, its assets and liabilities, and its position within its industry. It gives you an evidenced figure you can use with confidence, whether that's for a sale, a dispute, tax planning, or simply understanding where the business stands.

Knowing what your business is worth helps you make better decisions, whether you're planning a sale, negotiating with a co-shareholder, considering succession, or simply want to track how the business is performing over time. Many owners only think about valuation when a specific event forces the question. Having a current figure in hand can put you in a stronger position when that moment arrives.

Yes. All financial information you provide is treated as strictly confidential and used solely to prepare your valuation. We don't share your data, or your valuation report, with any third party without your written permission.

We normally require the last three years of annual accounts. If available, management accounts or financial forecasts can also be included to provide a more up-to-date valuation. Looking at several years of financial information helps us understand how the business has developed over time, and the trend in sales, profits and financial strength is often just as important as the latest year's results when assessing value.

Our standard turnaround time is typically between three and five working days after we receive the required information.

Yes. We offer an express service for clients working to tight deadlines, subject to receiving all of the required information. An additional fee applies.

Once we receive your order and the required financial information, one of our analysts begins preparing your valuation. You'll receive your completed report as a PDF directly to your inbox within the timeframe for your chosen service, and you're welcome to discuss it with the analyst afterwards if you have questions.

No. Every valuation is led and decided by a named analyst, who works with you throughout and remains responsible for the final figure. Our analysts do use technology, including AI, to support research and speed up parts of the process, but it doesn't set the value. No two businesses are the same, so every valuation is tailored to the individual business, factoring in its financial performance, market position and any additional information you provide. That judgement, backed by our database covering more than 1,600 industries, is what turns raw figures into a valuation that genuinely reflects your business, not a generic output.

Yes. We regularly value startup businesses. As there is often limited trading history, we'll normally require financial forecasts, including a projected profit and loss account and balance sheet. If required, we can provide a simple template showing the information we need.

Yes. As long as you can provide the financial information required, we can prepare an independent valuation. In most cases we'll need the last three years' profit and loss accounts and balance sheets, together with any additional information that helps explain the business.

Yes. A business can still hold value even where current profits are low or negative, for example through its assets, its market position, or its potential for recovery. Where a business is loss-making, we look closely at the underlying reasons and the relevant financial information to arrive at a realistic assessment.

Our valuations are used for a wide range of purposes, including business sales, shareholder matters, probate, divorce, tax planning, retirement planning, strategic reviews, investment discussions, EMI schemes and share transfers.

Yes. We can provide valuations for individual shareholdings as part of the overall company valuation. While we don't advise on negotiations or legal matters, the report provides an independent assessment of value.

Yes. If the relevant financial information is available, we can prepare a valuation as at a specific historical date. The valuation is based on the information that would reasonably have been available at that time, making it suitable for probate and other historical purposes.

HMRC does not approve individual valuation providers. Where a valuation is required for tax purposes, HMRC expects the valuation to be supported by appropriate evidence and a clear methodology. Our reports provide an independent, structured assessment that many clients use to support those discussions.

No. We're an independent business valuation company rather than an accountancy practice. Many accountants use our reports because they combine financial analysis with detailed industry benchmarking and market context.

No. We are not financial advisers and we do not provide regulated financial advice. We specialise solely in preparing independent company valuations.

Every report explains the assumptions and adjustments used to arrive at the valuation. If any of the information is incorrect, or additional evidence becomes available, we'll review the valuation and make reasonable amendments where appropriate. We won't alter a valuation simply to reach a different figure, but we'll always review any factual changes.

Yes. Where appropriate, we can adjust profits to reflect the cost of replacing the existing owners with professional management. This helps estimate the earnings available to a new owner and can have a significant impact on the valuation. Our industry salary information also helps us assess whether the proposed management costs are reasonable.

EBIT stands for Earnings Before Interest and Tax: the Operating Profit a business generates before its financing structure is taken into account. It's the starting point for our EBIT valuation approach and the sustainable earnings used to calculate goodwill. We use EBIT rather than EBITDA because EBITDA excludes Depreciation and Amortisation entirely, while EBIT reflects the ongoing cost of maintaining a business's assets. This EBIT vs EBITDA difference matters most for capital-intensive businesses and asset-intensive businesses, where equipment or property need regular reinvestment. This is different from maintenance capital expenditure, or maintenance capex, which is the actual cash a business spends to replace or maintain its assets and can vary from one year to the next. We don't apply a separate maintenance capex adjustment. Instead, including depreciation within EBIT provides a consistent, evidence-based reflection of a business's asset replacement costs and future investment requirements, helping to protect the sustainable earnings and underlying profitability the valuation is based on.

Normalised earnings are profits adjusted to reflect the underlying, true operating performance of the business. This may include removing one-off income or costs, exceptional items, or adjusting directors' remuneration where appropriate, to estimate the profits a new owner could reasonably expect the business to generate. There isn't a single Business Valuation Multiple, or EBIT multiple, that applies to every business. When selecting a multiple, we consider both the industry and the company itself: for the industry, factors such as previous transactions, profitability, market conditions and the characteristics of the sector; for the company, factors such as financial performance, market position, and any features that make the business more or less attractive to a potential buyer. The final earnings multiple reflects both the business and the market it operates in, and every valuation explains the assumptions used to arrive at it.

Our valuations are used for a wide range of purposes, including business sales, shareholder matters, probate, divorce, tax planning, retirement planning, strategic reviews, investment discussions, EMI schemes and share transfers.

Yes. We can provide valuations for individual shareholdings as part of the overall company valuation. While we don't advise on negotiations or legal matters, the report provides an independent assessment of value.

Yes. If the relevant financial information is available, we can prepare a valuation as at a specific historical date. The valuation is based on the information that would reasonably have been available at that time, making it suitable for probate and other historical purposes.

HMRC does not approve individual valuation providers. Where a valuation is required for tax purposes, HMRC expects the valuation to be supported by appropriate evidence and a clear methodology. Our reports provide an independent, structured assessment that many clients use to support those discussions.

No. We're an independent business valuation company rather than an accountancy practice. Many accountants use our reports because they combine financial analysis with detailed industry benchmarking and market context.

No. We are not financial advisers and we do not provide regulated financial advice. We specialise solely in preparing independent company valuations.

Every report explains the assumptions and adjustments used to arrive at the valuation. If any of the information is incorrect, or additional evidence becomes available, we'll review the valuation and make reasonable amendments where appropriate. We won't alter a valuation simply to reach a different figure, but we'll always review any factual changes.

Yes. Where appropriate, we can adjust profits to reflect the cost of replacing the existing owners with professional management. This helps estimate the earnings available to a new owner and can have a significant impact on the valuation. Our industry salary information also helps us assess whether the proposed management costs are reasonable.

EBIT stands for Earnings Before Interest and Tax: the Operating Profit a business generates before its financing structure is taken into account. It's the starting point for our EBIT valuation approach and the sustainable earnings used to calculate goodwill. We use EBIT rather than EBITDA because EBITDA excludes Depreciation and Amortisation entirely, while EBIT reflects the ongoing cost of maintaining a business's assets. This EBIT vs EBITDA difference matters most for capital-intensive businesses and asset-intensive businesses, where equipment or property need regular reinvestment. This is different from maintenance capital expenditure, or maintenance capex, which is the actual cash a business spends to replace or maintain its assets and can vary from one year to the next. We don't apply a separate maintenance capex adjustment. Instead, including depreciation within EBIT provides a consistent, evidence-based reflection of a business's asset replacement costs and future investment requirements, helping to protect the sustainable earnings and underlying profitability the valuation is based on.

Normalised earnings are profits adjusted to reflect the underlying, true operating performance of the business. This may include removing one-off income or costs, exceptional items, or adjusting directors' remuneration where appropriate, to estimate the profits a new owner could reasonably expect the business to generate. There isn't a single Business Valuation Multiple, or EBIT multiple, that applies to every business. When selecting a multiple, we consider both the industry and the company itself: for the industry, factors such as previous transactions, profitability, market conditions and the characteristics of the sector; for the company, factors such as financial performance, market position, and any features that make the business more or less attractive to a potential buyer. The final earnings multiple reflects both the business and the market it operates in, and every valuation explains the assumptions used to arrive at it.